Lauren Marinigh

CBC, Influencers + The Globe & Mail: Social Media Week Day 3 Recap

By Lauren | June 12, 2016 | 0 Comment

Thursday was the third and final day of Social Media Week Toronto. It was an absolutely incredible week, filled with inspiring social media professionals and speakers. Although I was starting to become a bit exhausted, and my brain was in overdrive from taking in all the great information from the sessions, day three was still another […]

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Scotiabank, Lululemon, Uber & More: Social Media Week Day 2 Recap

By Lauren | June 9, 2016 | 0 Comment

Today was day two of three for Social Media Week Toronto, and it was another good one. Today’s sessions were a bit more intimate as there were sessions happening at both BrightLane and Brainstation to choose from. I loved how there were so many options to pick from, but also was disappointed when I had […]

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Trend Hunter, Twitter, BuzzFeed and Norm Kelly: Day 1 Recap of SMWiTO

By Lauren | June 7, 2016 | 0 Comment

Today was my first day of three at Social Media Week Toronto, and boy was it a good one. Speakers came from some of Toronto’s (and the worlds) hottest places like Trend Hunter, Twitter, Shopify, and BuzzFeed, to share insights and interact with the crowd of social media and marketing professionals. There was even an onstage […]

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Interview with the Fairy Beer Mother, Kendra Nicholson of Steam Whistle Brewing

By Lauren | June 5, 2016 | 0 Comment

I’ve been following Kendra for some time now, and actually only recently had a chance to meet her in real life after realizing she was a connection on LinkedIn that I hadn’t formally met. Kendra is the Community Manager behind one of Canada’s most beloved breweries, Steam Whistle Brewing, and I had a chance to […]

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How I Choose My Freelance Projects

By Lauren | May 30, 2016 | 0 Comment

As someone who works a full-time job, on top of the freelance work I do, I have to be “picky” on the projects I take on. I’ve always felt that if I’m going to be working outside of my 9-5, I have to love what I’m doing, so that’s the mindset I go into new […]

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How I Won the SEO Game (and Why You’ll Hate Me For It)

By Lauren | May 24, 2016 | 0 Comment

SEO = Search Engine Optimization Everyone has a different stance on how to properly optimize their websites and content to win over Google’s heart and appear in the top search results. I myself have taken full-blown classes that cost hundred of dollars at a top university to try and learn how to crack the code. […]

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Interview with Kailey Morin of Canadian Feed The Children

By Lauren | May 12, 2016 | 0 Comment

I’ve been following Kailey Morin for awhile now on Twitter, so I thought she’d be the perfect candidate as a young communications professional to feature on my blog in this interview series. Kailey is the communications officer at Canadian Feed The Children (CFTC), a non-profit organization that partners with local organizations in developing countries and […]

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Recap of #SocialMediaTO at Brainstation

By Lauren | May 2, 2016 | 0 Comment

Last week I attended Brainstation‘s #SocialMediaTO event in Toronto. The event brought together four social media professionals and influencers for a panel discussion on everything social media. Panelists included Stephanie, Global Social Media Lead of G Adventures, Francesca, Social Media Strategist of Grey Canada, Elamin, Social Media Editor of Buzzfeed Canada, and was moderated by […]

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A Guide to Dealing with Rejection

By Lauren | April 18, 2016 | 0 Comment

Life is filled with rejection. … okay, that’s quite possibly the most depressing line I’ve ever opened a blog post with, but, it’s true. Rejection is everywhere, from not getting chosen first in gym class as a kid, to not getting a callback for that dream job you were hoping to land, and it can […]

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Interview with Sarah Nagel, Community Outreach Manager at Sprout Social

By Lauren | April 3, 2016 | 0 Comment

After working for public relation agencies and the worlds largest Hyatt Regency, Sarah Nagel’s parents weren’t enthused when she said goodbye to her role at a large, well-known hotel chain for start-up life at Sprout Social, a software company based in Chicago. Sprout Social helps people manage and keep up with their social media presence […]

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