By Lauren | September 15, 2016 | 0 Comment
In May 2014, I met this incredible entrepreneur at Futurpreneur Canada’s Action Entrepreneurship Summit. He was vibrant, energetic and the passion for his business shined through. As he told me the story behind Wear Your Label, a clothing company determined to start a conversation around mental health through their clever slogans on their clothing, I […]
Continue ReadingBy Lauren | September 6, 2016 | 0 Comment
Anyone who knows me knows that travel is a huge part of my life. I love to travel and I’m a firm believer in using up those vacation days and taking the time for yourself to explore. But although travel is important to me, so is maintaining a career. Even though when you travel you’re […]
Continue ReadingBy Lauren | August 22, 2016 | 0 Comment
Social media is the current and future of customer service. Gone are the days of people wanting to sit on the phone listening to pre-recordings after pre-recordings and waiting hours before they even get on the phone with a real person. Okay, those days aren’t completely gone, but customers are expecting a lot more now […]
Continue ReadingBy Lauren | August 8, 2016 | 0 Comment
To continue my series of interviews with young professionals working in the marketing and public relations world, I connected with Rashi Bindra to chat about her experience working in PR with Chmpgn+Cie, which is a restaurant and bar located in Quebec. Rashi also owns her own business, Pearls & Sequence, a social media and events marketing […]
Continue ReadingBy Lauren | July 26, 2016 | 0 Comment
As someone who is still considered new to my career and field, I wish I had someone who would’ve told me how important the below actually is from day one. That’s why I created this post in hopes to stop some people from learning the hard way. 1. Never stop learning Once you walk across that […]
Continue ReadingBy Lauren | July 11, 2016 | 0 Comment
I’ve been a connection of Janelle Powell’s for awhile now on LinkedIn, and recently I realized I hadn’t really taken the time to get to know what she does within the industry. So I thought she’d be a perfect person to chat with for this months interview on my blog. Janelle is the Social Media […]
Continue ReadingBy Lauren | June 12, 2016 | 0 Comment
Thursday was the third and final day of Social Media Week Toronto. It was an absolutely incredible week, filled with inspiring social media professionals and speakers. Although I was starting to become a bit exhausted, and my brain was in overdrive from taking in all the great information from the sessions, day three was still another […]
Continue ReadingBy Lauren | June 9, 2016 | 0 Comment
Today was day two of three for Social Media Week Toronto, and it was another good one. Today’s sessions were a bit more intimate as there were sessions happening at both BrightLane and Brainstation to choose from. I loved how there were so many options to pick from, but also was disappointed when I had […]
Continue ReadingBy Lauren | June 7, 2016 | 0 Comment
Today was my first day of three at Social Media Week Toronto, and boy was it a good one. Speakers came from some of Toronto’s (and the worlds) hottest places like Trend Hunter, Twitter, Shopify, and BuzzFeed, to share insights and interact with the crowd of social media and marketing professionals. There was even an onstage […]
Continue ReadingBy Lauren | June 5, 2016 | 0 Comment
I’ve been following Kendra for some time now, and actually only recently had a chance to meet her in real life after realizing she was a connection on LinkedIn that I hadn’t formally met. Kendra is the Community Manager behind one of Canada’s most beloved breweries, Steam Whistle Brewing, and I had a chance to […]
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