By Lauren | February 24, 2015 | 0 Comment
Driving engagement on social media is everyone’s end goal when developing a social media strategy (at least for most people). Social media is all about engaging with consumers and interacting with others,but knowing how to do that is the hard part. Engagement seems like an easy thing to get on your social platforms, but there […]
Continue ReadingBy Lauren | February 4, 2015 | 0 Comment
I tweet, creep, and spend hours on social networks for a living. Awesome right? But with social media being a relatively new career path, many don’t understand how someone could a) want a career in this field, b) not ever get sick and tired of being on social media. Well here are my confessions of being […]
Continue ReadingBy Lauren | January 26, 2015 | 0 Comment
What is Twitter? Twitter is an online social networking tool that allows users to create 140 character messages. Twitter allows for the user to follow other users. Twitter users range from businesses, brands, products, celebrities, and other regular everyday people like you and I. Once you follow a particular user, you now can access their […]
Continue ReadingBy Lauren | January 19, 2015 | 0 Comment
Dating a social media professional or community manager is different than anything else. What are some signs you should expect from your social media savvy partner? Here’s just some.
Continue ReadingBy Lauren | January 15, 2015 | 0 Comment
What are some things that are crucial for every community manager or social media manger to possess? Here are some skills that are important for those working in social media, and those aspiring to work in social media. Monitoring software Surprise, surprise! You’re going to need to know how to use monitoring software eventually at […]
Continue ReadingBy Lauren | January 8, 2015 | 1 Comment
For Canadians, the World Juniors is one of the most anticipated hockey events of the year. Everyone cozies up by the fire on Christmas break to crowd around the TV and watch the world’s best under 20 hockey teams hit the ice. I grew up with World Junior hockey. I remember watching the tournament every […]
Continue ReadingBy Lauren | December 1, 2014 | 0 Comment
It’s safe to say that basically everyone and their Grandma has jumped on the social media bandwagon. With social media being such a popular form of media, and relatively new in comparison to traditional media platforms, many people don’t even know how to properly use it to accelerate their business. The other problem to this […]
Continue ReadingBy Lauren | November 17, 2014 | 0 Comment
How can you get your colleagues and staff to be as excited about social media as you are? How can you get them to be sharing your message, and become brand advocates for everything you are promoting and pushing? Lets face it, not everyone sees the value in social or is as social media savvy […]
Continue ReadingBy Lauren | October 27, 2014 | 4 Comment
Since social media positions are a relatively new career path, and in fact a relatively new online platform, many people just don’t understand it at all, especially the older generations. I find myself as a social media professional constantly explaining myself to those that aren’t as well-versed in this industry, which I’m happy to educate […]
Continue ReadingBy Lauren | October 20, 2014 | 1 Comment
Recently I had an account manager over at Rignite reach out to me to test their social media management software. Before hearing from them I had never heard of the software, but being a social media professional that still has yet to find a software that does everything I want it to do, and more, […]
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